Server Side Tracking Course & Outline

Server-Side Tracking Comprehensive Course

Module 1
Configure Server GTM

Introduction (Free)

Course Introduction — 00:53

01. Module 1: Configure Server GTM Container with Stape (Free)

1.1 Create a Server Google Tag Manager Container — 03:24
 1.2 Map a Custom Domain for Server GTM — 14:14
 1.3 Map Multiple Domains Inside a Server GTM Container — 12:06
 1.4 Make GTM & GA4 Scripts Resistant to Ad Blockers and ITPs (Custom Loader Power-Up) — 07:25
 1.5 Stape Power-Ups Overview — 08:58
 1.6 Enrich User Data with Stape Power-Ups — 03:17
 1.7 Server GTM Debugger Overview — 14:44
 1.8 Test, Debug & Monitor Server-Side Tagging in Server GTM — 16:52
 1.9 How to Use Stape Store — 22:50

Module Exam: 42 Questions

2.1 Introduction — How to Extend Cookie Lifetime Using Stape — 05:41
 2.2 Configure Same-Origin Custom Domain — 14:14
 2.3 Own CDN (Content Delivery Network) — 05:59
 2.4 Cookie Keeper Power-Up — 07:37
 2.5 Cookie Extender Tag — 03:57

Module Exam: 12 Questions

03. Module 3: Send Data to Server GTM Container (Free)

3.1 Stape Data Tag & Data Client — 19:43
 3.2 Server-Side GA4 Setup — 10:58
 3.3 Offline Conversion Tracking in Server GTM — 08:24
 3.4 Consent Mode in Server GTM — 25:13

Module Exam: 9 Questions

04. Module 4: Google Analytics 4 (Free)

4.1 Server-Side GA4 Setup — 10:58
 4.2 Region-Specific Tracking in GA4 with Server GTM (GEO Headers Power-Up) — 03:39
 4.3 Anonymize User Data in GA4 (Anonymizer Power-Up) — 05:05
 Bonus: Write GA4 Data to BigQuery — 08:22

Module Exam: 13 Questions

05. Module 5: Google Ads (Free)

5.1 Server-Side Google Ads Setup — 15:42
 Bonus: Google Ads Offline Conversion Tracking Using Server GTM — 20:11

Module Exam: 8 Questions

06. Module 6: Meta (Facebook) (Free)

6.1 Meta Conversion API Using Server GTM — 22:23

 6.2 Meta Offline Conversion Tracking — 14:37

Module Exam: 22 Questions

07. Module 7: Bonus Lessons (Free)

7.1 TikTok Events API — 16:55

7.2 LinkedIn Conversion API — 14:59

7.3 Snapchat Conversion API — 24:18

7.4 Bing Ads Offline Conversion Tracking — 06:41

7.5 Klaviyo Server-Side Tracking Setup — 11:17

7.6 ActiveCampaign Server-Side Tracking Setup — 06:39

08. Claim Your Certificate (Free)

Complete 80% of the videos and all module quizzes (1–6) to earn your official
 Server-Side Tagging with Stape Certificate

Feedback Survey: 2 Questions (Private)

09. Course Discussion Space (Free)

Join the community & discuss course topics — 00:16

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